Pehea e koho ai i ka ʻōmole ʻala: He alakaʻi no ka mea kūʻai aku

1. E hoʻomaka me ka hiki a me ke kumu kūʻai

ʻO ka'ōmole i koho pinepineʻia ma hope o ka meaʻala a me kona kūlana kumukūʻai. ʻO ka ʻōmole 30 a i ʻole 50 ml ka hae nui loa no ka eau de parfum, 100 ml kūpono i ka eau de toilette a me nā laina kāne he nui, a hoʻohana ʻia ka 10–15 ml no ka huakaʻi, nā laʻana a me ka ʻike. E hōʻoia i ka hiki wawe no ka mea e hoʻoholo ana i ke poʻo, ka pahu a me ke kaumaha o ka lawe ʻana.

2. E koho i ke kinona e like me ka brand

Heluhelu ʻia nā ʻōmole square i kēia manawa a hāʻawi i kahi maka nui no ka hōʻailona; ʻO nā ʻōmole poepoe a me ka oval ka palupalu a me ka maʻamau; ʻO nā ʻōmole palahalaha a i ʻole nā ​​ʻōmole i kūpono i nā ʻano kāne a me nā ʻeke; hoʻohana ʻia nā ʻōmole hou a me nā kiʻi kiʻi e nā niche a me nā laina ʻōlelo. ʻAʻole pono ʻoe i kahi poni maʻamau e hoʻomaka ai - hiki ke hoʻonani ʻia a hoʻopaʻa ʻia ke kala e nānā pono ai.

• Square: ʻano hou, kūkulu ʻia, wahi hōʻailona nui

• Poe / oval: palupalu, maʻamau, kaulike

• Paha / ipu: nā kāne, ʻeke, huakaʻi

• Mea hou: niche, artistic, limited edition

3. E hoʻoholo i ka hoʻopau a me ka hoʻonani

ʻO ke aniani maʻemaʻe ke kumu kūʻai haʻahaʻa, akā lawe ʻia ka mea hoʻonaninani i ka brand. ʻO nā koho maʻamau ka paʻi pale no nā logos, ka pepa wela no nā leo metala, ka uhi ʻana no ka kala Pantone, ka hau hau no ka ʻili matte palupalu, a me nā lepili no ka hana kiʻi haʻahaʻa a kikoʻī paha. Hiki ke hoʻohuiʻia nāʻano, no ka laʻana he'ōmole i hoʻopiliʻia me ka foil a me ka pāpale kaumaha.

4. Hoʻohālikelike i ka pāpale a me ka pā

Loaʻa i ka pāpale ka hopena disproportionate i ka maikaʻi i ʻike ʻia. ʻO nā pāpale metala a me ke kaumaha ke manaʻo i ka waiwai, kūpono ka lāʻau i nā laina kūlohelohe a me nā laina niche, a ʻo nā pāpale kala-like e mālama i ka huahana. E hōʻoia i ka pauma i kūpono i ka ʻāʻī a hāʻawi i ka noe maikaʻi mau, a paʻa pono ka pāpale.

5. E hoʻolālā i ka MOQ, ka laʻana a me ka manawa alakaʻi

Hoʻomaka maʻamau nā ʻōmole kūʻai ma kahi o 3,000 mau ʻāpana, hoʻonaninani maʻamau ma waena o 1,000 a me 3,000, a me kahi ʻāpana maʻamau hou ma kahi o 10,000. E ʻae mau i kahi laʻana kino ma mua o ke kauoha piha, a e ʻae ma kahi o 7-15 mau lā no ke kumukūʻai a me 25-40 mau lā no ka hana maʻamau.

E hoʻohana i nā mea hana hoʻolālā

ʻO kā mākou ʻōmole koho, helu helu helu a mea hoʻohālikelike kumu kūʻai e hoʻololi i kēia mau hoʻoholo i kahi papa inoa pōkole a me ke kumukūʻai hōʻike i nā minuke.