Mini bottles
Mini Perfume Bottles: Travel, Samples and Gift Sets
Small bottles are a profitable, low-risk way to reach customers and promote a fragrance.
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Where mini bottles are used
Mini bottles appear in discovery sets, travel retail, gift-with-purchase and portable perfume sprays. They let customers try a scent and travel with it, and introduce the full-size product.
Design considerations
Mini bottles need a secure cap and small, reliable closure, and are often packed together in multi-packs. Frosting, color and small foil accents can still be applied at small sizes.
Browse the mini bottle range, see the travel retail and gift set applications, and plan orders with the carton calculator.
The economics of mini formats
Mini bottles carry a disproportionate value because they support discovery, gift-with-purchase and travel retail at a low unit and shipping cost, while introducing customers to a full-size product. They are also an efficient vehicle for sampling a range of several scents in one set. The key engineering points are the small closure, which must still seal reliably, and a pack format that keeps several tiny bottles from being lost or damaged during handling.
When planning a discovery set, define the mini bottles and the set box together so the number of bottles and the inserts match, and plan the multi-pack carton count with the carton calculator.